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Digital Strategy & Performance in the AI Era

Turn AI into a structured, profitable growth lever aligned with your business priorities.

Limited seats

The training starts soon

Days
Hours
Minutes
Seconds

Registration closes permanently at the end of this training.

Duration2 days
Start date15 Sep 2026
LocationCasablanca
Seats4 – 12 participants
Registration deadline05 Sep 2026

AI doesn't replace a strategy. It accelerates it. This training helps you integrate the right AI use cases into your marketing, sales and organizational fundamentals to generate measurable impact.

Who is it for?

This program
is designed for you

Small business owners and executives
Chief Digital Officers
Marketing Directors
Strategy Managers
Business, marketing and management students
Program

The detailed program

01
Module 1
Understanding AI as a strategic lever

clarifying the main tool families, their real-world uses, their limits and their potential based on your business model.

02
Module 2
Rethinking marketing fundamentals in the AI era

targeting, value proposition, conversion funnel, content, acquisition, nurturing and KPIs.

03
Module 3
Identifying high-ROI use cases

prioritizing use cases based on business impact, ease of implementation and available resources.

04
Module 4
Building your operational roadmap

defining quick wins, structural initiatives, internal roles, tools and success indicators.

What you leave with

Your deliverables

Deliverable 01

A digital maturity diagnostic

Deliverable 02

A map of AI opportunities

Deliverable 03

A prioritization of use cases

Deliverable 04

An activation roadmap

Deliverable 05

A deliverable tailored to the size of your organization

Before you register

Prerequisites

No specific technical prerequisite. Experience in team management or marketing leadership is a plus. Come with your concrete business goals and key figures: revenue, acquisition costs, conversion rates.

Our difference
The Hello World difference

We apply a simple logic: "Strategy First, AI Second". You won't leave with a list of trendy tools, but with a robust decision-making framework to integrate AI into your growth.

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into your reality ?

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